Estee Lauder: A Life That Defined Beauty

Estée Lauder. A luxury empire bearing the name of an outstanding person, an elegant and gifted woman with a mission and inspiration to create Beauty. Today, the story full of victories and sensations that started in the middle of last century continues in more than 130 markets worldwide. Widely acclaimed all around the world, Mrs. Estée Lauder, the Founder of the Company, was an extremely talented businesswoman with a brilliant taste and an eye for exquisite detail — which let her turn her Brand into a true beauty empire and set global trends.

A pioneer in everything she did, Mrs. Lauder successfully proved that beauty should be seen as a natural thing, an everyday life rather than an appointment. She used to say her mission was to establish both the timelessness and the pleasure of beauty. And so she did — with her unique vision, her unbelievable business and creative instincts. She defined big business as «a combination of timing, hard work and an ability to see beyond one’s nose», and this was exactly what was behind her success. She brought the best to everyone she touched through her products and appearances through the years; women wanted to be like Estée, to use her products, to follow her every advice — and they got even more with the inspiration she gave so generously. Mrs. Estée Lauder was passionate about life — and about bringing beauty into the lives of women everywhere. A year after her passing in April 2004, the image of Beauty she shaped is with all of us and will live forever.